Do you know what your customer needs?
In the lecture VALUE BASED SELLING you will be encouraged to become more curious about your customer’s needs, and to stop talking about things that provide the customer with minimal value. Bengt challenges you to “ Shut up and listen” so that you can present and talk about what interests the customer. To actually add real value. There is a need to think about customer value, no matter where in the organization you are. If you do, it will become more fun and more profitable for everyone involved, both for you and for your customer.
FACTS: Bengt Gejrot is one of Scandinavia’s foremost lecturers and trainers in sales. He has lectured in more than 30 countries on 5 continents. For over 20 years he has inspired 10,000s of people. Both multinational groups and small startups have had the possibilities to share his knowledge. Bengt has been CEO of Poolia Rekrytering and Chairman of the Board of High Performance Systems. He is also a well renowned author of several books.
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